Yuko Yamaguchi

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Yuko Yamaguchi (Japanese: 山口 裕子) (real name: Yuko Sakiyama[1]) is a Sanrio artist. She is the third designer of the 1974 character Hello Kitty, following on from Yonekuba Setsuko.

She has worked as a Managing Executive Officer from August 2020, and is a former General Manager.[2][3]

Characters designed[edit]


  1. 「フォーカス 『ハローキティ』デザイナー 山口 裕子氏」『日本経済新聞』2004年8月17日付夕刊、5頁 (thanks Japanese Wikipedia editors)
  2. Bloomberg profile
  3. Sanrio Corporate Profile